The key to innovation is creating an agile process -- always moving, improving and working towards excellence. A methodology where strategy is used to plan our workflow, and imagination and creativity fuel the process.
Our five step process is our way of guaranteeing that we manifest an idea into results with a method that works with order, precision, expertise and passion. By dividing our processes into strategic phases, we can ensure solid footing for our clients to measure our progress, work and outcome. This way, we can provide a map for our clients to know exactly what they are achieving through our services and products. Each step is a base camp, and the results are when we summit.
Our innovation incubators where we focus on understanding our client’s vision and gathering key information to create the plan that will best translate a company’s values into action, and a return of investment. Our process centers around four important steps:
A Brand is an identity, a community, and a statement. It defines a business by what it says and the reputation it has made. We help our customers hone their vision and position it to their target market. We have great success in the creation of brand identity -- logos, branding strategy, website, packaging and promotional campaigns. We ensure that the final outcome has a broad reach and the clearest communication so that customers are gained and kept for the long-term.
There is an art in structure and in clearly communicating concepts that may otherwise seem complex. We feel the key is understanding people, exercising empathy, and using the tools at our disposal to bridge the gap between idea and experience. We consider ourselves architects of innovation, and use a variety of tools to translate our values into every aspect of what we do and what we show.
Here we see a basic sitemap that shows how the website will be structured and why.
This is the black and white layout of the platform itself with a navigable interface.
Here we include the branding into the website design as well as a special touch of pizazz.
Finally, the testable website that we continue to work on to ensure we don’t miss an area of opportunity.